Executive Summary / Sample Description

Sample Description

100 HR leaders segmented by seniority, industry, company size, and BambooHR usage status. Non-users (82%) represent the primary growth audience.

100
Total Participants
18
BambooHR Users
82
Non-Users (Growth Audience)
3
Seniority Levels
Seniority Distribution
Manager
33
Director
30
VP
37
Industry Distribution
Tech / Software
39
Retail
16
Healthcare
15
Prof. Services / Finance
13
Other Industries
15
Company Size Distribution
100 - 500 employees
33
500 - 2,000 employees
38
2,000 - 10,000 employees
29

Prompted Brand Usage

Percentage of participants who currently use each prompted brand.

Greenhouse
21%
BambooHR
18%
Workday
10%

Solution Landscape

Percentage of participants who mentioned each recruiting tool as a current solution.

LinkedIn Recruiter
85%
Indeed
54%
Lever
22%
Greenhouse
21%
Gem
20%
BambooHR
18%
iCIMS
16%
GoodTime
11%
Workday
10%
Handshake
8%
JazzHR
5%

BambooHR Users vs. Non-Users

Side-by-side demographic comparison of the two segments. Non-users skew toward Tech/Software, larger companies, and more evenly distributed seniority.

BambooHR Users

n = 18

Seniority

Manager
4
Director
6
VP
8

Top Industries

Healthcare
5
Retail
4
Prof. Svcs / Finance
3
Nonprofit
2
Tech / Software
1

Company Size

100 - 500
14
500 - 2,000
4
2,000 - 10,000
0

Non-Users (Growth Audience)

n = 82

Seniority

Manager
29
Director
24
VP
29

Top Industries

Tech / Software
38
Retail
12
Prof. Svcs / Finance
10
Healthcare
10
Other (10 industries)
12

Company Size

100 - 500
19
500 - 2,000
34
2,000 - 10,000
29

Key Sample Takeaways